collin wrote:soundmasterg wrote:Most guitar players think of using a RIC as a decidedly lower option than other makes. They have grown used to custom shops at companies like Gibson and Fender and the fact that RIC doesn't have one and apparently doesn't have any interest in one
A.) That's not the consensus of most people I run into. Can't tell you how many gigs I've played and somebody randomly comes up afterwards to talk about my Rickenbacker, and they're always enthusiastic or impressed. These are guitar players, not bassists.
B.) Most other companies
need a custom shop because their standard-issue products are lousy or inconsistent. In my opinion, RIC doesn't need to compensate for a lack of quality control by offering a more expensive Custom Shop - the quality is already there.
In response....
A.) People come up to me at gigs to talk about my Rics too, usually surprised I am using them for blues, and say they look great but they don't like them because of a number of reasons including the sound, the small frets, and the weird control order. I happen to agree with them as far as the weird control order and the small frets as with blues based stuff, guitarists doing that type of music often bend strings and the short frets make that hard to do. Having a custom shop that could supply an instrument with something like taller frets would allow customers to buy the instrument the way they want it instead of having to pay a luthier (or do the work themselves) to re-fret the instrument with taller frets. Another option would be wider necks on the vintage style instruments. The weird control order is easy to change up, but the sound....well it is what it is. I like the toasters for blues stuff myself, but not in the bridge position...too bright. The hi gains and humbuckers are usually too compressed and distorted for me and a lot of others for blues based stuff. The fact that RIC makes all of their pickups to fit a certain dimension is kind of cool that you can swap between them, but on the other hand it compromises the sound of the pickups too.
B.) Your statements presuppose that the only reason for a custom shop is because your standard line of instruments or products have inferior quality and that a custom shop resolves this. I disagree with this notion....companies like Seymour Duncan have a custom shop to build people's custom desires...or to build a pickup they don't offer in their regular line. Companies like Fender and Gibson try to cover all price points with their products so yes their cheaper stuff will not be the best of quality. RIC generally has good quality in their instruments, but there are some things that are poor just like other makers....finish problems from time to time, defective pickups from time to time, and snapping R tailpieces come to mind, along with poor setup when the instrument arrives at some dealers. Given that many other makers don't bother with setup at all, that probably doesn't matter too much these days as most dealers probably expect they will have to setup instruments once they get to their shops. My RIC 360 BBR has an obvious demarcation physically between the joints on the different wood types on the back of the neck in places.....that is pretty poor quality in my opinion. I could fix it if I planned to completely refinish the instrument. It is something that has been getting worse over time, but it is our warranty so nothing I can do.
I think RIC might consider a custom shop if they had more capacity, but perhaps not too. Just off the top of my head I remember a post years ago where Mr. Hall seemed derisive of the idea. The fact that they do not have one means a lot of people who are used to other instruments like Fenders, or Gibsons, or Gretsches and custom shops where they can order with options they want will gravitate towards them rather than use a RIC because of the quirks associated with Rickenbackers. The things I pointed out above are just with the guitars...their basses have a whole other set of quirks that many players don't like and wish they could order without having to change things up themselves after they buy an expensive instrument.
Greg