During this interview Squire is asked about Rickenbacker and about his 4001s. He is then asked
Nick Beggs - Question : Do you still run it in Stereo
Squire :
Yes ! Still! I invented that whole thing and then Rickenbacker started to make them in stereo
Nick Beggs - Question : Did they give you a Royalty on that
Squire :
No, but in those days they were just the guys who bought Rickenbacker. the owner (I'm presuming he means F. C. Hall) was a business guy who saw a business opportunity and knew nothing about music. The son, John Hall, persuaded his dad to buy it. I went in there, I guess sometime in the 70's and tried to explain to them the business they were in. And you know at that point in time they didn't even give the Beatles free guitars. I said "You've got to give Paul mcCartney a free bass; it will be good for you. You've got to understand marketing
Now, as much as I like Squire as a bassist, this comes across as a massive ego trip, (actually the whole interview comes across in this manner) ... Ric-O-Sound was around as an option in 1968, and became standard in 1969, so by the time he got to Rickenbacker "sometime in the 70's" Ric-O-Sound was already a standard option on the 4001.
I find Squire's statments to be be very crass, and in poor taste. As for giving the Beatles free instruments, by the 70's they collectivley had more money than brain cells and could well afford to buy their own !!!!

